Title:Director of Marketing and Analytics, OgilvyOne Worldwide
Degree/Graduation:Bachelor of Science, Business Administration (2002)
OgilvyOne is an international advertising agency that uses the broadest array of tools and techniques to understand, develop and enhance the relationship between a consumer and a brand. Current notable commercial includes the Unilever's Dove Campaign for Real Beauty. Ogilvy specializes in all forms of marketing and communication. Ogilvy operates 497 offices in 125 countries around the world.
Obtaining a bachelor's degree in Business Administration at DeVry University allowed me to pursue opportunities in a variety of career fields. I was not limited to a technology job or an operations job...I was able to have a career that requires a fusion of both business and technology. The confidence and experience I've gained at DeVry University has helped me achieve success."
I joined the DeVry University Alumni Advisory Board because it gives me the opportunity to empower today's youth - helping them achieve their personal and professional goals. I enjoy giving back to the community and to the future leaders of tomorrow. The Alumni Association is also a great way to network with fellow alums.
I'm the founder of My Umeed (which means "my wish"). The purpose of this organization is to equip women in poor countries with a functional skill that allows them to make and sell items in their local communities. My Umeed supplies the women with the raw materials, tools and training, and pays them a base wage for their efforts. Eventually, my goal is to sell the handmade products in the U.S., raising additional funds -100% of which will be sent back to the craftswomen's communities. Many women in these remote villages don't have a formal education, so they end up married at a very young age. Early marriage poses grave risks not only to women's basic rights but also their health, economic independence, education, and status in society. Young girls as thought as property, depriving them of having a voice in determining their own future, and bringing their childhood to a premature end. In many cases the practice is inseparable from the cycle of violence and abuse against women. Most tragic, perhaps, are instances of poor families forced to sell their daughters out of economic survival. I hope one day my efforts will improve women's rights - giving them the equality they deserve. In the meantime, I continue to help give these women a voice and an opportunity.
When I lost my 22 year old brother-in-law to a motorcycle accident, I started promoting the importance of motorcycle safety. I share our story with high school students during driver education classes. Multiple surveys show that there is a growing trend of motorcycle ownership among young men and women in their teens and 20s. My goal is to raise awareness to the dangers of motorcycles by sharing our story.
I am also an active member of DeVry University's "HerWorld" workshops. As a "HerWorld" speaker, I work with teenage girls in public high schools, exposing them to the exciting and rewarding careers in business and technology. I speak about my own experiences, my daily life in my career, interviewing tips, and how DeVry University shaped my personal and professional growth.
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